I mean a great play is…well, great, but to set your show apart in any fringe fest you need cool visuals. Think about it: an average theatre-goer will scan the tables and boards at any given theatre and see like 100 to 250 flyers and posters for competing shows. Ya ya we’re all in this together and it should be pleasant competition but it’s still competition. It’s the advice I give every fringe newbie who asks. It should grab the eye and explain your piece immediately.  At least it should try 🙂

SO here’s our ad for First Elders. Chris Baughman did a great job. Now he’s fixing Magickal Monsters for me. I heart Fringe Fests!!!!